WHERE IT BEGAN
KLOY® took shape in 2018 when one man struck upon the idea to bring about sustainable solutions for personal care. The ‘how’ was crystal clear: combine the finest elements of quality and innovative beauty that can help elevate your self-care routine.
The man, Faraz, realized the need to have specific solutions focused on individual beauty and self-care essentials. His extensive consultations with real consumers about their beauty experiences revealed that dissatisfaction was common.
Thus, KLOY® was born.
THE CORE OF KLOY
With a choice range of KLOY® products, we have steadily expanded to cater to the beauty-driven community in India. This reinforces our commitment to our guiding principles: inspiration, empowerment, affordability, and authenticity.
THE BEAUTY OF INSPIRATION
At KLOY®, we believe in the power of relationships that inspire. You are the North Star for all our efforts and the source of our vision. In turn, we endeavour to offer the best beauty accessories and personal care solutions to inspire your beauty regime continually.
POWER IN EMPOWERMENT
We love to see you take control of your health and self-care. This should be no different for your personal and health care because who understands your needs better than yourself. Therefore, we emphasize on providing you with easy-to-use KLOY® products that are perfect for at-home or DIY usage. Set forth your beauty.
AFFORDABILITY THROUGH INNOVATION
Great value should not have to come at a great cost. As a result, KLOY® products are designed with mindful innovation to provide you with cost-effective accessories.
AUTHENTICITY BY CHOICE
We are meticulously invested in the idea that authentic goodness shines out in every imaginable way. Thus, with KLOY® you have the power to eliminate toxic/harmful products.